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Stellar

A high-performance, premium makeup line that delivers across all skin colours, but with a particular focus on medium tones. Stellar has developed a range of products that include foundations, concealers, loose powders, blushes, lipsticks, and mascaras are available in-store at Sephora North America and worldwide via Sephora online.

Taking visual inspiration from the cosmos, the brand identity and name allude to the diversity within starry constellations. The wordmark echoes both the North Star and a beauty mark; a beacon for inclusive beauty. 

Stellar

Strategy & Positioning
Naming
Visual Identity
Packaging
Brand Guidelines
Website
Art Direction
Print Collateral

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A Bruce Mau Design Project
Model Photos by D. Picard
Product Photos by Adrian Armstrong

A high-performance, premium makeup line that delivers across all skin colours, but with a particular focus on medium tones. Stellar has developed a range of products that include foundations, concealers, loose powders, blushes, lipsticks, and mascaras are available in-store at Sephora North America and worldwide via Sephora online.

Taking visual inspiration from the cosmos, the brand identity and name allude to the diversity within starry constellations. The wordmark echoes both the North Star and a beauty mark; a beacon for inclusive beauty.